By Sean Fenlon on August 25, 2008 in
I witnessed history, again. This time, I saw the USA win the gold medal in men’s basketball. I had to stay up til 4am EST to do so! :-S Great win, guys. Seriously. A gold medal win is a gold medal win. That said, it’s back to practice on Monday morning for London in 2012. […]
By Sean Fenlon on August 16, 2008 in
I witnessed history moments ago. Google is just now trying to catch up with the timing of it all. Michael Phelps is just another in a long line of Baltimore-based Performance-driven Brands: Michael Phelps Cal Ripken Under Armour Advertising.com DoublePositive Bravo, Mike. Baltimore is now expecting you to come out of the tunnel on the […]
By Sean Fenlon on July 31, 2008 in
A Lead Buyer’s Perspective: Please note that this blog post is limited to an overview of Lead Scoring from a Lead BUYER’S perspective. While there is significant overlap, many considerations and implications of Lead Scoring are quite different from a Lead SELLER’S perspective. Part I – What is Lead Scoring “Lead Scoring” is perhaps the […]
By Sean Fenlon on May 26, 2008 in
I’m writing this because I have cracked the code. I know the formula that needs to be applied to measure the total effectiveness of any lead supply channel: Quality Quantity Cost These are three absolute pillars of the leads industry and when each is quantified individually, they collectively represent the true and total value of […]
By Sean Fenlon on May 5, 2008 in
This may go down as one of the biggest blunders in the Internet economy. Yahoo rejected Microsoft’s (increased) offer. Microsoft pulled the deal. There are no more negotiations. I am curious, however, why none of the rumored proxy bid fight? I guess the play is to go even longer on GOOG. <sigh> The one hyplerlink […]
